Multi-Level Marketing
Multi-Level Marketing
Power Skills | Sales & Marketing
About This Course
Multi-level marketing, also known as MLM, is a business marketing strategy that many companies use to encourage current agents to perform while at the same time growing the team by recruiting and training new agents. This tactic of marketing helps boost the company’s sales force not only from the sales of the primary agent but also from the sales and profits of the agents they have recruited. With our Multi-Level Marketing workshop, you will discover the specifics of how multi-level marketing works and how to effectively source agents. For many companies, it can prove to be a valuable tool for not only building revenue but also for building their marketing and networking circles. Module One: Getting Started Module Two: How Does Multi-Level Marketing Work Networking Marketing Independent Agents Commission-Based Agents Recruit New Agents Module Three: Building a Contact List Leverage Personal Networks Warm Lists Internet Lead Generation Purchasing Lead Lists Module Four: Recruiting New Agents (I) Draw on Personal and Professional Network Recruit Satisfied Customers Recruit Those Who Seek Work Flexibility Stress Benefits of Being an Agent Module Five: Recruiting New Agents (II) Invitation to Marketing Presentation Focus Presentation on Benefits Showcase Success Stories Provide Several Presentations Media Module Six: Training MLM Agents Sponsorship/Mentorship Provide Training in Marketing Provide Training in Recruitment Provide Ethics Training Module Seven: Sponsorship/Mentorship Pair New Agents with Mentors Benefits of Sponsorship/Mentorship to Mentee Benefits of Sponsorship/Mentorship to Mentor Best Mentorship Practices Module Eight: Provide Marketing Presentation Training Provide Training in Presentations Provide Copies of the Marketing Presentation New Recruits Practice Presentation Offer Marketing Resources Module Nine: Provide Social Media Training Social Media is Key to Networking! Websites and Blogs Facebook and Twitter LinkedIn Module Ten: Provide Training in Recruitment Building a Contact List Leveraging Personal and Professional Networks Provide Presentation/ “Elevator Speech” Training Discuss Follow-up Module Eleven: Provide Ethics Training MLM and Bad Rap for Ethics Only Follow-up if Opted In Keeping the Sales Pitch Honest Keep Expectations Realistic Module Twelve: Wrapping Up Duration: 1-2 day in-house workshop with an expert trainer, dependent on your needs (in-person or online)
Policies
Quotations: Quotes are valid for 30 days only. Payments: Payments are due within 30 days from the invoice date if you have an approved account with ht+a, alternately according to any written agreement between ht+a and the Customer, failing which payment is due immediately upon receipt of the invoice. Confirmation: Delegate placements on public courses or scheduling of in-house courses will only be confirmed once payment, an approved purchase order or a signed quotation/agreement is received. All Events: It is the customer's responsibility to ensure they have a stable and active internet connection with suitable equipment (computer or smartphone) to join video calls (where applicable) and access course materials and tests. ht+a's sustainability policy includes not providing printed course materials, including for in-person events, however, customers may choose to print their course materials if desired. In-Person Public Events: The course fee includes the event venue, coffee, refreshments, and lunch. It does not include hotel rooms or travel expenses. ht+a will share the discounted group rate for hotel accommodation with you when available and recommends booking between 2 and 3 weeks prior to each event for rates and flexibility. ht+a is not liable for travel expense losses due to cancellation by either party, weather, flight delays, or other unforeseen circumstances. In-Person In-House Events: Pricing assumes the training will take place at the client's location and ht+a will not provide any catering. The Client will ensure that the training room will be equipped with all necessary tools including flip charts, markers, video projectors/screens, and appropriate furnishings. Publications: The price for certain courses includes the official VDA QMC publication and shipping thereof. Please note that additional local customs or delivery fees are for the customer's account and ht+a will not be responsible for these fees. Certificates: Certificates for VDA QMC courses will only be issued once full payment is received. Certificates for ht+a courses will be automatically issued upon completion of course requirements.